
Instructor
King Ezekiel Academy
Data Analysis and Digital Strategies 101 introduces you to the core tools and methods for turning raw information into actionable insights. You’ll learn how to use Excel for data cleaning, organization, and visualization, explore customer insights and personas to guide decision-making, and apply tools like Google Analytics and Google Search Console for real-time performance tracking. The course blends data research, interpretation, and storytelling with digital strategy fundamentals, giving you the skills to analyze trends, measure outcomes, and create strategies that drive growth. Perfect for beginners, it equips you with both the analytical mindset and practical tools to make data-driven decisions.
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1. Introduction to Data Analysis and Digital Strategies 101
1:50:34
2. CUSTOMER INSIGHT AND SPREADSHEET
1:25:30
2b Google Spreadsheet
46:07
3. Customer Persona
1:03:25
4 Harnessing the Power of Artificial Intelligence
1:35:26
5a Intro to MICROSOFT EXCEL
37:51
5b Formulas & Functions in Excel
30:45
5c Data Organization, Analysis, Visualization, Functions & Data Tools
14:03
6a Google Analytics
16:27
6b Google Console
14:38